Ultimate List of AI Copywriting Tools (with Free Trials Available)
- Ultimate List of AI Copywriting Tools (with Free Trials Available)
- What is AI Copywriting Software?
- How does AI Copywriting work?
- Will AI Writing Assistants Replace Copywriters?
- Writing SEO Optimized Blog Posts with AI Writing Software
- Best AI Copywriting Tools to Help You Create High Quality Content
- 1. CopyAI
- 2. Contentbot.ai
- 3. Jasper
- 4. WriteSonic
- 5. WriteCream
- 6. Scalenut
- 7. GrowthBar
- Honorable Mention: WordHero
- Honorable Mention: ClosersCopy
- Which AI writing assistant will you try?
If you are an online entrepreneur or marketing agency looking to improve your content creation, or just want to try something new, AI copywriting tools might be for you! If you’ve read my recent blog posts, you know I was a little hesitant to jump on the AI writing tool train. Why? Because ads for AI copywriting software are always like “fire your copywriter, just use our fancy AI writing assistant to write your entire blog posts in just a few clicks and never hire a copywriter again” (Okay, I am exaggerating a little bit).
But, you get the point! I was worried AI copywriting tools could be a threat to my business. But in fact, it’s the opposite!
After using several copy AI tools, I realized that they can be really helpful in content creation if you use them correctly. I don’t think AI copywriting software is the secret to writing blog posts in 30 seconds (although they may try and tell you that – you can check out my blog post on how to write blogs faster), but using an AI-powered copywriting tool does make my job as a freelance writer easier! So, keep reading on for my tried and tested reviews of the latest AI copywriting software.
What is AI Copywriting Software?
AI writing assistants use AI-powered software to generate information based on information you provide. So, if you input the topic you are writing about, the AI copywriting software will spit out high-quality content for you!
But before you get too excited and fire your copywriter, I should mention that copy AI tools are not perfect. More often than not they make mistakes, and certainly don’t replicate the quality of human writing, and the attention to detail of the human (and a copywriter’s) eye. With that being said, I do still find it to be a helpful tool for my business, especially when it comes to avoiding the burnout that comes with the constant writing and content creation of my job as a copywriter for female entrepreneurs!
How does AI Copywriting work?
In short, AI copywriting tools help you write by understanding what you want to say and then suggesting words and phrases to use. The best copywriting AI software takes into account things like your target audience, brand voice, and the overall tone of your website or blog.
When you’re using AI copywriting tools, they pull from GPT-3 software to generate content. GPT-3 is a machine learning platform that takes in data from millions of sources to “learn” how to write copy. The copywriting software can then create content based on what it has learned.
The best copywriting AI software will also have features like a thesaurus, grammar checker, and even a content editor. This helps copywriters create copy that is not only error-free but also consistent with their brand voice.
So, if you’re looking for a copywriting AI tool to help with your blogging or content marketing, definitely check out some of the options below!
Will AI Writing Assistants Replace Copywriters?
Great question… and the answer is no, no, and no. AI copywriting tools can help my fellow writers and bloggers efficiently generate blog outlines, blog posts, social media posts, and even product descriptions. BUT copywriting software tools will never replace the human touch and connection of working with a living, breathing, copywriter.
There are some things that copywriting AI software just can’t do – like come up with a great headline or completely understand the nuances of your brand’s voice. It’s pretty much impossible to expect automated copywriting software to understand your writing style or brand voice. A computer will never replicate the same level of human connection as a real, live person! With that in mind, you may have difficulty writing an entire blog post in AI that feels 100% authentic, in your style, and truly connected to your brand. So, while copywriting AI software is a great tool to help with the content creation process, it will never replace the need for human copywriters.
That’s where working with a great copywriter for businesswomen comes in! For me, I use AI-generated copy to help speed up the process of outlining content for my blog posts. But for clients, I pull out all the stops to research, write, and publish amazing copy that sounds like YOU! So if that is something you are interested in, get in touch with me!
Just because you still may need to work with a certified conversion copywriter for some projects, doesn’t mean that an AI writing assistant couldn’t help you out! AI copywriting software tools can simplify the content creation process, and help you write SEO-optimized blog posts more consistently. When you combine the power of AI with the strategy of a copywriter, you really have a great combination!
In my business, using an AI copywriting tool truly helps me blog without writer’s block, constantly coming up with new ideas (and more words!) I definitely write most of my blog posts, but will use AI copywriting tool to generate content ideas and SEO meta descriptions. Long-form blog articles with AI can be a hit or miss, which is why it’s always good to have a copywriter on your team!
Writing SEO Optimized Blog Posts with AI Writing Software
One of the main reasons to use copywriting AI software is to help you write SEO-optimized blog posts. If you are a freelance writer or small business owner, you know how important it is to write SEO-friendly blog posts. But what does that even mean?
Simply put, SEO-friendly means your blog post is using the right keywords (that your audience is searching for!) in the right places so that your post appears as a top result when someone Googles those keywords.
For example, let’s say you are a certified conversion copywriter specializing in website copywriting. If you want your blog post to appear as a top result when someone searches “website copywriting,” then you need to make sure to use that phrase (and similar phrases) throughout your blog post.
But how do you know what keywords to use? And where to use them?
Well, there are many different tools for researching SEO keywords, and strategies based on your competitors, what’s trending, and other factors. To make life simpler (and reduce the need for solopreneurs to have to subscribe to 9301 different tools for their businesses), some copywriting AI software combine the SEO research with automated writing assistants. So, let’s talk more about how to write SEO-optimized outlines and blog posts using AI copywriting tools.
Best AI Copywriting Tools to Help You Create High Quality Content
Note: This post contains affiliate links. This means I may earn a commission if you purchase a product using my link!
So, now we know now copywriting AI software is not out to take over the world and put my fellow copywriters out of business, and it CAN help us create blog posts faster. But with so many AI copywriting tools on the market which one is right for your small business? Let’s go over some of the best copywriting tools available!
Alright, so let’s get into the juicy details of the top AI writing tools on the market right now! Last week I went down a MAJOR rabbit hole by looking up the best AI copywriting software available. A tool that can generate quality content, long-form content, sales and landing pages, and even a focus on SEO. Is it even possible for an AI tool to generate high-quality content like that? Well, keep on reading to find out!
1. CopyAI
CopyAI is a newer AI copywriting tool that is quickly becoming a favorite for creators, myself included! It’s a versatile AI writing tool for creating high-quality short-form and long-form content. My personal favorite was that you could input a list, and the AI tool spits out the list with emojis – which is great for spicing up those longer Instagram captions! For long-form content, I found the blog post wizard to be really helpful. The biggest con for me was that there was no SEO integration. But at an affordable monthly price, you could purchase an SEO tool separately. Ultimately, if you are willing to do your own SEO, this is an affordable copywriting AI tool that can help you write better content – fast!
Key Features
- 20+ templates for marketing, sales, business, and real estate
- Develop cover letters, cold emails, product descriptions, blog posts, TikTok content ideas, headlines, and landing pages all using artificial intelligence
Pricing
- 7-day free trial of pro version
- $49/month for 40k words (save to $36/mo for yearly billing)
CopyAI is a newer AI copywriting assistant that has become a quick favorite for social media creators.
- 2,000 words per month with no credit card required on a free plan
- I enjoyed the variety of content templates
- The blog post wizard is great for long-form content
- No SEO integration
- Need to purchase a separate SEO tool, which can get pricey compared to other AI copywriting tools with built-in SEO features
Price: $49/month, free plan available
2. Contentbot.ai
Contentbot.ai is a great AI writing assistant for small businesses. The best part is that it is 100% free to get started! You can use the AI copywriting tool to write long-form copy like blog content, and short-form copy like social media captions, ads, and even rephrase copy you’ve already written. To pack the punch with SEO, Contentbot.ai also integrates with SEMRush (premium subscription needed) to drive more SEO keywords to your AI-written posts.
Key Features
- Long-form wizard for writing high-quality blog posts using AI
- Integration with SEMRush for SEO-optimized blog content
Pricing
- $1 per 1,000 words ($30,000 words = $30)
- $29/month for starter plan, $59/month for premium plan (to include SEO tools)
ContentBot.ai is an AI copywriting assistant for small businesses, and offers SEO integration through SEMrush.
- 2,000 words per month with no credit card required on a free plan
- Saved document history so you can go back and view your content later
- Unique pricing structure that allows you to purchase smaller packages of words
- SEO integration requires premium subscription
- Limited word count on free plan runs out quickly
- Unable to export Ai-generated content to Google Docs
Price: $29/month, free plan available
3. Jasper
If you’ve heard of using AI copywriting tools, then you’ve probably heard of Jasper! I shared my process of how I write blog posts faster using Jasper AI. Jasper has been my go-to AI writing assistant for a few months now! There are tons of templates from a “one-shot blog-post,” to Instagram captions, to Pinterest title and descriptions, to meta descriptions, blog post outlines, and even sales marketing frameworks for identifying your target audience’s desires and pain points using AI. Moral of the story, Jasper has literally everything you need to successfully churn out blog content using AI! They don’t call Jasper the Mercedes of AI for nothing.. I also recently discovered you can get a $1 one-month subscription to Surfer SEO, which helps add an SEO component to your writing. I just wish I could export to Google Docs!
Key Features
- Surfer SEO integration to better optimize your blog posts content for search engines (additional cost)
- Boss Mode is great for long-form content like blog posts, editorials, emails, and reports
- Starter plan offers over 50 template options for AI-assisted writing
Pricing
- $40/month starter plan for ~35,000 words, including access to over 50 templates
- $49/month boss mode plan for 50,000 words worth the investment for access to long-form content
Jasper is known in the marketing industry as the “Mercedes of AI,” and the AI writing tool offers a multitude of template options for online marketers.
- Template options for social media, meta descriptions, Pinterest pin titles and descriptions, and tons of copywriting templates to make your job as a creator easier
- New AI art feature can be used for ads and graphics (I have not tried this yet!)
- Boss mode subscription required for custom templates and long-form copy like blog posts
- SEO integration requires additional subscription cost that can be pricey for solopreneurs
Price: $40/month
4. WriteSonic
WriteSonic is an AI writing assistant that also has a free trial available with no credit card information required! The home page is eerily similar to another popular AI copywriting tool.. But these softwares are very different in nature. With WriteSonic, you purchase credits that translate to a certain number of words for your project, depending on whether you want your AI output to have premium, good, average, or economy word quality. You can play around with the different word quality outputs to see which combination you like best for your content creation efforts.
Key Features
- Over 70 AI templates
- Different categories of word quality (premium, good, average, economy)
- Word count in each plan depends on the word quality selected
Pricing
- $10/month for
- 12,000 words (premium quality)
- 30,000 words (good quality)
- 60,000 words (average quality)
- 120,000 words (economy quality)
- Free trial with no credit card required
- If you want more premium word quality for your AI outputs, you’ll need to pay for more credits
Price: Starting at $10/month
5. WriteCream
WriteCream is another AI copywriting software you can get started for free with no credit card required. The platform uses credits that can be used for a variety of content templates, like blog posts, YouTube and podcast scripts, and icebreakers. The 20 credits translate to about 40,000 characters to use on content creation templates within the AI tool.
Key Features
- Content templates for product descriptions, blog posts, cold email templates, and LinkedIn outreach
Pricing
- Free plan with 20 credits (40,000 characters), no credit card require
- Limited time deal of $29/month for unlimited credits
WriteCream is an AI copywriting software with tons of unique content templates for podcast scripts, emails, blog content, and even icebreakers for your virtual meetings.
- Option to try out the AI writing assistant for free and determine if any templates would be useful for you
- Unique templates for cold emailing and LinkedIn outreach which is helpful for online marketers
- Templates may not be suitable for all types of content creators, depending on your niche
Price: $29/month, free plan available
6. Scalenut
Scalenut is a tool that uses AI software for research and content creation. And the best part is that you can sign up for free! There are different content types for website content, social media content, and thought leadership, which is great for your blog or LinkedIn page. There are also several use cases for ScaleNut, whether you want to use it as an AI writing assistant, a Google chrome extension, or however you choose!
Key Features
- SEO hub helps you create long-form AI content that is optimized for search engines
- Chrome extension brings your AI writing assistant to any platform, like Google docs, email, or social media
Pricing
- $12/month for individual plans (100,000 AI words a month, 5 SEO reports)
- $32/month for growth plan (unlimited AI words, 30 SEO reports)
Scalenut is a powerful AI writing assistant for creators looking to conduct research and create content for their website, blog, or social media channels.
- 2,000 words per month with no credit card required on a free plan
- Saved document history so you can go back and view your content later
- Unique pricing structure that allows you to purchase smaller packages of words
- User-interface may take time to use, and only 7-days are offered for the free trial
- SEO and long-form content in cruise mode requires Growth subscription
Price: $32/month for Growth plan
7. GrowthBar
GrowthBar is an AI copywriting and SEO tool that is honestly great for solopreneurs. It combines SEO features and a Google Chrome extension with the AI copywriting tool, which is great for helping optimize blog posts. I really like the idea of GrowthBar in theory, because it could get rid of the need for both an SEO tool and an AI tool. I found myself using the SEO features and curiously looking at different metrics when searching for a keyword. Sometimes, the tool would be a little slow, and I wished for more in the AI tool part. I had to write in more information than I wanted instead of relying on the AI.
Key Features
- Long-form wizard for writing high-quality blog posts using AI
- Integration with SEMRush for SEO-optimized blog content
Pricing
- Free trial for 5 days (requires payment info), followed by $29/month
GrowthBar is a unique tool that offers both AI writing assistance and detailed SEO data with a Google Chrome extension.
- Powerful SEO tool with Chrome extension that provides great information for keyword research and competitor analysis
- Google docs integration to easily export your keyword research or AI content to your Google Drive
- More of an SEO tool than AI writing assistant, AI capabilities were generic and lacking
- Glitchy app can make features difficult to access (or unable to access tool at all)
Price: $29/month
Honorable Mention: WordHero
I didn’t try out this tool because it doesn’t have a free trial, but I want to give it an honorable mention since it is an artificial intelligence tool for creating content.
Key Features
- Generator and editor mode for content production
- Keyword assistant for optimizing your blog posts for search engines using artificial intelligence
Pros
- Supports multiple languages for automatically creating content worldwide!
Cons
- No free trial is offered to see if the plan is a good fit for your business
Pricing
- Limited-time promotion for $49/month for unlimited content and all writing tools
Honorable Mention: ClosersCopy
I didn’t try out this tool because it doesn’t have a free trial, but I want to give it an honorable mention since it is an artificial intelligence tool for creating content.
Key Features
- Generator and editor mode for content production
- Keyword assistant for optimizing your blog posts for search engines using artificial intelligence
Pros
- Supports multiple languages for automatically creating content worldwide!
Cons
- No free trial is offered to see if the plan is a good fit for your business
Pricing
- Limited-time promotion for $49/month for unlimited content and all writing tools
Which AI writing assistant will you try?
I hope you enjoyed this ultimate list of the best AI copywriting software on the market right now! I will keep this list updated as I learn and try out new tools. AI copywriting is really a game-changer for eliminating writer’s block, and getting the creative juices flowing for creating content for your small business. Whether AI is useful or a good practice remains highly debated in the marketing industry. Peresonally, I know I have job security as a copywriter (AI isn’t going to replace real, human connection!), but I do think AI writing software can be leveraged strategically for copywriters and online marketers to do their jobs a little bit easier. Leave a comment below and let me know which AI copywriting tool you will try!
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