Hi, my name is Mikayla, and I’m a conversion copywriter for women and mom entrepreneurs! If you want to improve the conversion rates on your sales pages and launch copy, working with a copywriter is a fantastic option. Copywriters are experts at creating tailored, compelling marketing messages to convert your ideal clients from readers to […]
Okay, real talk and with lots and lots of love. if you’re only using your brand photos on social media, you’re missing out on ways to connect with your target audience! Brand photos can (and should!) be used for so much more than just making your grid look cohesive. I love to take new photos […]
What is metadata for blogging SEO? In simple terms, metadata is information that describes other data. When thinking about your SEO strategy, metadata is information you provide to search engines to help them understand your website. Metadata can include title tags, meta descriptions, or alt text. Have you ever seen an image on Instagram or […]
Instagram vs. Blogging vs. Email Lists 2022 When it comes to online content marketing, there are a lot of different strategies that businesses can use to reach their target audience. Social media has become one of the most popular platforms for promoting businesses and products. Blogging and email lists are still effective marketing tools. Which […]
As an online entrepreneur, you likely know that Instagram is a powerful marketing tool. But many people don’t realize that optimizing your Instagram account for SEO can make or break the success of your promotional campaigns. In this blog post, we’re dropping five tips for better Instagram SEO in 2022. Read to learn more! Understanding […]
Look, you can create the best content in the world, but if you don’t have a copywriting headline that immediately engages your audience, it will all be for nothing. Headlines are the first glimpse your audience sees of your content – so make it great! Whether you are writing blog posts for your website or […]
The best way to give your audience content they will love is by batching content – creating a bunch of content at once to make your life easier! Creating content every week for your account or website can feel really daunting. Sure, it feels good to have up-to-date content for your followers or prospective clients […]
DON’T WAIT TO HOP ON THESE 2022 CONTENT TRENDS Look, I’ll be the first to admit that I am WAY behind on looking at the 2022 content marketing trends. My husband tested positive for COVID in December, and then the virus slowly hit each member of my household in January. We are finally (finally!) recovered, […]
Boost Your Writing Skills Online Do you double and triple check spelling, just to find a typo 3 days after your post went live? Have you wondered whether your blog titles actually matter to the internet universe? (The answer is, yes). Do you want people to actually open and maybe even read those emails you […]
Hey friends! Happy Wednesday! Even though 2020 is one wild year, I definitely have a lot to be thankful for. On a not-so-sentimental note, one area of my business I am thankful for is developing a simple process for content creation! Between going back to work full-time and working on a wellness blog, I have […]
