As healthcare evolves and becomes more digital, having an online presence is increasingly important for chiropractors looking to stay competitive and build their practice. With so many people searching for health professionals and solutions to their aches and pains online, blogging is an effective and efficient way for chiropractors to market themselves. Keep reading, and […]
Are you looking at your website and wondering what’s the difference between a sales page and a services page? You know you need one, but which would work best for your business? Do you need both?! I get it! It’s confusing to know whether writing sales page copy or services page copy is right for […]
I first published my “Welcome to the Mikayla Taylor Blog” post on July 14, 2019.. exactly 13 days after I left my 9-5 job (for the first time) to get on this roller coaster ride that is entrepreneurship. That means I put my website together in less than 2 weeks – WHOAH. Granted, I had […]
Are you stuck wondering how to present your services on a website? Or maybe you’re wondering if your current services page is even converting. As a small-business owner, I know the importance of having a well-written services page for converting website visitors into customers! Let’s face it, without a strong services page, no one is […]
If you run an online business, you probably love social media. After all, social media is a free marketing tool for your business, filled with tens of thousands (millions, even!) of users in your target audience. But the downside to many social media platforms like Instagram and TikTok is that you can only include ONE […]
As a service provider and entrepreneur, it can be overwhelming to try and come up with content ideas for your service-based business! After all, as a service-based business, you are mainly focused on providing top-notch service and experiences to your clients. Adding content creation for your OWN business to your to-do list can feel exhausting […]
You’ve likely dabbled around with different customer relationship management software if you run an online service-based business. I know I have! With all the options, it’s easy to get overwhelmed when deciding which software will work best for your business. Thankfully, I already did that, so you don’t have to 😅 Recently, I switched from […]
As content creators, we want to improve our blogging skills and attract more readers. But did you know there are legal pages that you need on your blog to protect your business? It’s better to be safe than sorry, especially about legal challenges in your industry. In this post, I’m sharing the importance of legal […]
Rule #1 of building a website: don’t launch your website and never review your backend again! Being a website owner is about consistently analyzing your metrics, optimizing your content, and making strategic updates over time. I happen to know a great way to systematically update your website’s content over time. What we DON’T want to […]
It’s been a few weeks and that long-form sales page you carefully crafted is still sitting in your Google Docs.. waiting to be edited, uploaded, launched, promoted SOMEWHERE. But you’re nervous about it, thinking things like: So you keep the sales page in your Google doc, collecting virtual dust, and postpone your launch yet again […]
